此次禮盒為開啟尙水潤面膜嶄新的體驗，並承襲時尚、神秘、保濕的核心精神。因此設計上採用了星幻紙作為傳遞的媒介，猶如給禮盒披上星空般的衣裳，並染製奢華而典雅的皇室紫，引領消費者踏入神秘且魔幻的旅程。提袋則採用雷射卡搭配鉚釘紙繩提把，透過不同光線的反射，展現出繽紛奪目的效果，創造與禮盒充滿衝突的時尚美學。
This gift box is designed to launch a brand-new experience of Shang Shuei Mask while keeping the brand’s core legacy of fashion, mystery, and hydration. The design uses starlight paper known for its pearlescent shimmer as the medium to dress the gift box with a beautiful starlit universe. We further dyed the paper into opulent and elegant royal purple to invite the customers onto a mysterious and magical journey. The handbag features laser cards and riveted paper handles to show a dazzling effect under varying light, creating a chic contrast with the gift box.
Scope
產品定位 / 包裝設計 / 色彩設計 / 包裝結構設計
Credit
Client: FOODIE MARKET / Design Agency: Etch Design / Art Director: Bo Hao Ciou / Project Manager: Bi Zong Hu / Designer: Bo Hao Ciou / Print: Shine Wha Industrial Co., Ltd. / Photography: Leejuanshow
