曉日制作相信,空間設計的核心在於理解生活本身——那些被說出口的期待,以及更多尚未成形、未被語言捕捉的渴望。本次識別設計以「溝通」與「朝陽」為靈感,捕捉曉日傾聽、理解與陪伴的姿態。標誌視覺融合旭日升起的意象與「日」字結構,象徵新的生活篇章在光線中悄然展開,也象徵曉日作為媒介,讓真實需求慢慢被照亮。
我們為品牌量身打造中英文標準字,使其在親切與專業之間取得平衡,形成一致且具識別性的視覺語彙。整體設計以溫潤且富有詩意的方式呈現,使曉日制作的精神——透過深入對話,陪伴屋主看見真正的生活樣貌,得以清晰而優雅地被感受。
LIKE SUNNY believes that the essence of spatial design lies in understanding life itself—both the desires that are spoken and the deeper, unarticulated longings that have yet to take shape. This identity design draws inspiration from “communication” and “sunrise,” capturing LIKE SUNNY’s approach of listening, understanding, and accompanying each homeowner through their journey. The logo blends the imagery of a rising sun with the structural form of the character “日,” symbolizing a new chapter of life quietly unfolding in the light—while also representing LIKE SUNNY as the medium through which true needs are gradually illuminated.
We crafted bespoke Chinese and English logotypes for the brand, balancing warmth and professionalism to create a coherent and recognizable visual language. The overall design expresses LIKE SUNNY’s philosophy in a gentle, poetic manner—allowing its belief in meaningful dialogue and its role in guiding homeowners toward the essence of their ideal life to be felt clearly and gracefully.
Scope
品牌識別設計 / 標誌設計 / 標準字設計 / 品牌延伸製作物設計
Credit
Client: Like Sunny / Design Agency: Etch Design / Art Director: Bo Hao Ciou / Project Manager: Bi Zong Hu / Designer: Bo Hao Ciou